Meet the Maker: Via Viaggio

November 30, 2020

There is, without a doubt, a huge cloud of uncertainty hanging over us all with this panedemic. That tense feeling, combined with extra time available to play in the kitchen, is what led cookbook author and longtime food writer Silvana Nardone to parnter with friends Doug Schneider and Adam Dell to develop a forumla for what is now Via Viaggio‘s CBD gummies. Silvana and (LOOONNNGtime HudCo member) Doug share their story and inspiration behind the brand.

How did the name Via Viaggio come about?
Literally, Via Viaggio means Trip Street in Italian. We wanted our name to embody mystique, exoticism and luxury, which led us to Silvana’s homeland of Italy, where pleasure in food and life is in their DNA.

Via Viaggio Fields

How did you make the decision to work with Hudson Hemp?
We looked to partner with a local CBD farm that shared our ideals about regenerative farming and hand-harvesting hemp to preserve the integrity of the flower and maintain full plant potential.

What inspired the flavors?
We live and breathe food, wellness and everyday indulgence. We’re defined by function and flavor, which is a rare quality in a CBD edible. We use exquisitely-crafted, single-sourced essential oil flavor extracts that contribute to the CBD and adaptogen benefits. For instance, in our bestselling Verus Amor, we use strawberry and saffron, which exhibit aphrodisiac, self-love and manifesting properties.

One holiday tradition that you are passing on to your family or you created together.
This will be our first holiday together and it’s sure to include a peaceful, reflective hike in the woods followed by an elaborate fireside dinner and Silvana’s specialty, homemade Mont Blanc meringue-chestnut cream pastries.

In addition to CBD gummies, what practices do you include in your daily routine?
Every single day, we move our bodies—dancing wildly in the living room, deep stretching, or taking long walks on the Old Croton Aqueduct.

Shop the CBD edibles here (link to https://www.viaviaggio.com/) and enjoy 25% off with promo code HUDCO.