Building Content with Lindsey & Robin

Join local creatives Lindsey Jeanne Taylor and Robin Helman for a session designed to help you craft a social media strategy that truly works for you. During this workshop, you will learn how to develop a personalized strategy that aligns with your unique goals and brand identity. You’ll be guided through the process of creating content pillars—key themes and topics that resonate not only with your values but also with the interests and needs of your audience.

You’ll also receive practical tips for generating creative content with prompts that spark your imagination. The focus will be on making content creation enjoyable and less daunting, so you can consistently share your voice with confidence.

This approach not only boosts efficiency but also helps you maintain a steady stream of posts, ensuring that your social media presence remains active and engaging. Whether you’re a business owner, a content creator, or simply someone looking to improve your social media skills, this workshop is designed for you.

Don’t miss this opportunity to refine your social media strategy, connect with people with similar needs, and take your online presence to the next level.

This seminar aims to improve on:

• Development of one’s personalized social media strategy.
• Creating content pillars that resonate with you & your audience
• Generating content/prompting tips
• Batch-creating content for efficiency and consistency

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About Lindsey

Lindsey Jeanne Taylor is a passionate multi-disciplinary brand designer and digital content creator with a talent for teaching and guiding others. With extensive experience in transforming digital presences across various industries—including corporate, nonprofits, the arts, and hospitality—she excels at making complex concepts accessible and actionable for solopreneurs and new business owners. Known for her clear communication and hands-on approach, Lindsey empowers participants to confidently navigate social media, develop personalized strategies, and create engaging content that authentically represents their brands.

About Robin

Robin Helman can be found on Instagram as Go Love NY. She’s lived in various places, including New York City, Hong Kong, London, Rome and Venice, before settling down in Irvington, NY. As a traveler from a young age, her excitement for discovering and exploring new places never dwindled. Having started her career in museums, art galleries, and magazines as an art director and graphic designer, her passion for the creative process has always been evident. As a result, her adventures often revolve around exploring the world of art and design.